About Us
Turning broken tracking into clean, actionable insights.
What We're All About
Most businesses spend thousands on ads without really knowing what’s working. Campaigns look underperforming, GA4 numbers don’t match Shopify or Ads Manager, and “direct/none” traffic feels like a black hole.
At Digital Ad Analytics, we exist to fix that. We help marketers and business owners cut through the noise with tracking systems that actually make sense. From GA4 setups and enhanced ecommerce to cross-platform pixel integrations, our goal is simple: make your data accurate, reliable, and actionable.
When your numbers are right, your decisions get sharper—and scaling becomes much easier.
Why We Exist:
“Most businesses struggle not because they lack creativity, but because they can’t measure what works. That’s why I started Digital Ad Analytics—to make measurement clear, actionable, and growth-focused.”
Farid Sikder
Founder
Our Vision
Who We Are
We’re not a big agency with layers of account managers. We’re a focused team of analytics specialists who love solving tough tracking problems.
We started Digital Ad Analytics after seeing how many businesses were frustrated with messy reports, broken pixels, and wasted ad spend. Our vision is to bridge the gap between marketing and measurement—empowering businesses to trust their numbers, optimize their funnels, and confidently grow.
We believe that better data isn’t just about dashboards; it’s about giving founders, marketers, and teams the clarity they need to move faster and smarter.
That’s why we combine:
- Done-for-you services for businesses that need immediate fixes,
- DIY templates and toolkits for teams who want control, and
- Educational content to empower the next wave of marketers
At the core, we’re problem-solvers. And our mission is simple: make measurement your biggest growth advantage.
Learn From Industry Experts
→ Practical guidance from specialists who’ve solved complex tracking challenges for ecommerce brands, agencies, and SaaS companies.
Tools & Training You Can Use
→ From ready-to-use GTM templates to in-depth tutorials, we give you the resources to build and maintain bulletproof tracking systems.
Build Data Confidence
→ Stop second-guessing your reports. Our systems give you one clear source of truth—so you can make faster, smarter growth decisions